Cardow Collective Debuts With St. Croix's IB Designs, Celebrating Caribbean Craftsmanship Across the U.S. Virgin Islands
- Aug 7
- 2 min read
A New Partnership Brings Two Iconic Virgin Islands Jewelry Brands Together
The Caribbean has long been known for its breathtaking beaches, vibrant culture, and unforgettable experiences. Now, visitors and locals have another reason to celebrate as Cardow Collective welcomes IB Designs, one of St. Croix's most beloved jewelry brands, to its carefully curated collection in St. Thomas.
The partnership represents more than the introduction of a new jewelry collection—it reflects a shared commitment to celebrating the creativity, artistry, and heritage of the U.S. Virgin Islands while giving customers access to handcrafted designs inspired by the islands themselves.
Bringing St. Croix's Creative Spirit to St. Thomas
For nearly three decades, IB Designs has built a reputation for creating jewelry that captures the beauty, culture, and spirit of the Caribbean. Founded by designer Whealan Massicott, the St. Croix-based brand is known for crafting pieces inspired by nature, island life, and meaningful personal stories using responsibly sourced materials.
Through this new collaboration, customers visiting Cardow Collective can now discover these distinctive Caribbean designs without leaving St. Thomas.
The partnership strengthens Cardow Collective's vision of showcasing exceptional regional craftsmanship while supporting local designers whose work reflects the identity of the Virgin Islands.
A Shared Passion for Caribbean Excellence
"At Cardow Collective, we're passionate about creating a destination where visitors can discover jewelry that truly represents the Caribbean," said Carolina de Lyrot, Director of Marketing at Cardow Jewelers.
"Welcoming IB Designs allows us to celebrate another incredible Virgin Islands designer while giving our customers access to jewelry that tells authentic island stories. This partnership reflects our commitment to supporting regional artisans and sharing their creativity with the world."
Jewelry Inspired by Island Life
IB Designs has become recognized throughout the Caribbean for collections inspired by tropical landscapes, marine life, cultural traditions, and the everyday beauty found across the Virgin Islands.
Each handcrafted design represents more than fine jewelry—it carries a story rooted in Caribbean heritage and craftsmanship. The addition of these collections complements Cardow Collective's growing selection of independent designers and exclusive brands available throughout its showroom.
Expanding the Cardow Collective Experience
Cardow Collective was created to bring together unique jewelry designers from across the Caribbean and beyond, offering customers an experience that goes beyond traditional jewelry shopping.
By partnering with brands like IB Designs, Cardow continues its mission of introducing customers to exceptional craftsmanship, meaningful design, and authentic island creativity—all under one roof.
Visitors can now explore the newest IB Designs collections alongside Cardow's signature jewelry and luxury brands at the Cardow Collective showroom in Historic Charlotte Amalie, St. Thomas.
About Cardow Collective
Cardow Collective is the newest concept from Cardow Jewelers, bringing together distinctive jewelry designers, luxury collections, and Caribbean-inspired craftsmanship in one destination. Located in Historic Charlotte Amalie, St. Thomas, Cardow Collective offers visitors a carefully curated selection of fine jewelry that celebrates creativity, quality, and the spirit of the Virgin Islands.
To learn more, visit www.cardow.com
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